Brand Guidelines

Official reference for using Big Talents branding, marks, and colors. Keep everything consistent across competitive, creator, and partner touchpoints.

For partners, creators, and media use

Logo Assets

Two official marks: the premium Gold Primary for high-impact visuals, and the Simple Mark for daily UI and small-size use.

Primary Mark (Gold)

Primary Mark (Gold)

Download PNG
Simple Mark

Simple Mark

Download PNG
Pack includes the Primary Gold mark and the Simple mark.

Logo Usage

Quick rules to keep the mark clean across web, social, and event materials.

Clear Space

Keep clear space around the logo equal to the height of the ‘T’ stem at minimum.

Minimum Size

Use the Simple Mark below ~64px height in UI to preserve readability.

Backgrounds

Prefer flat or softly graded backgrounds. Avoid high-contrast noise behind the mark.

Brand Colors

The core palette that defines the Big Talents visual identity.

Primary Gold

#D4AF37

rgb(212, 175, 55)

Light Gold

#E0B84F

rgb(224, 184, 79)

Dark Gold

#B8941C

rgb(184, 148, 28)

White

#FFFFFF

rgb(255, 255, 255)

Dark Background

#0A0A0A

rgb(10, 10, 10)

Typography

Outfit is the official type family for consistent, modern brand communication across BGT platforms.

Primary Font

Outfit Bold

Used for headings and high-importance moments.

Outfit Semibold

Best for UI sections, cards, and structured highlights.

Outfit Regular

Body text across editorial and informational pages.

Usage Guidelines

  • Use Inter for all digital applications
  • Maintain proper hierarchy with font weights
  • Ensure sufficient contrast for readability
  • Use gold sparingly for emphasis

Brand Integrity

Fast reference rules for keeping the BGT identity clean and consistent.

Do

  • Use official logo files only
  • Maintain proper spacing around the mark
  • Use approved color combinations
  • Keep the logo readable at all sizes
  • Prefer the Simple Mark for small UI

Don't

  • Alter or redraw the logo
  • Use low-resolution exports
  • Place the mark on busy textures
  • Change colors outside the palette
  • Stretch, skew, or add heavy effects

Need Help?

Questions about brand usage, creator assets, or partner deliverables? Reach us here.

Email SupportDiscord Support
support@bigtalents.org